21.4.14

Christian Sports Apparel And Religion

By Essie Osborn


For a true follower of a particular religion, going an extra mile in declaring, showing or rather publicizing their faith is not that a hard thing. This has been witnessed before with people hiring billboards, painting their cars with this massages and some even getting tattoos imprinted with their favorite verses. However, nothing tops the list like the Christian sports apparel.

Few Christians in a game can accept to wear a shirt imprinted a spiritual verse or even message denoting or showing their faith. Many consider hiding or keeping matters pertaining spirituality and faith well hidden. Not as a secret as such but as a matter only concerning them alone. However in recent times the number has risen.

Religion and sport have always been a good source of an active debate. Players get preoccupied with sports and forget the essence and need of religion and their spirituality. It is quite a common scenario to see a soccer player go down on his knees or say a little prayer after scoring a goal.

This could be the driving engine as to why a section of well renowned basketball players and football players have been in the forefront of declaring who they really are. Their religious stand point and what they truly believe in. Recently, companies are being set up by these sportsmen. This is one of the major developments in terms of adorning Christian messages and verses whenever one hits the basketball court of the football field.

Stephen Curry, Antony Tolliver and Jeremy Lin, are but some of the few players playing the NBA league, who are at the front line in advocating and driving this movement. They have jointly formed the Active Faith Sports. A Christian evangelism cloth line which banks on his designs and clothes as a channel to send the message of Christianity in them. This company is purely run by this sportsmen who apparently are the main and sole investors in this business.

This company commands such a good market share and the returns are quite handsome. The initial idea however was to paint the message of Christianity and Jesus out for the fans who adore this players to know the other side of their role models not to gain money from this. There are different types of these apparel produced by the company and include: Head bands, T-shirts, wrist bands and sweat pants.

The main consumers in this sense are the children, women and men. The diversity in their choices is minimal hence saving up on inventions pertaining the type of clothing to make on the side of the companies involved. This is true as the designs only target a specific set of consumers who are the youth in sports and love matters pertaining Christianity.

From the Christian scriptures, the movement transcend from the idea of separating the God-chosen ones form those who belong to the world. Few Christians in this current age would come out and declare open their faith. Consequently it acted as a barrier or a hindrance for those longing or aspiring to still maintain their spirituality in the light of the world and eventually be successful still.




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